Essay on Naval’s tweetstorm How to get rich

Raushan Mishra
2 min readMar 25, 2022

I will say these tweet storm isn’t as easy as it looks. It can be years before someone really understand it.

To understand it clearly it’s more of a elimination rather than understanding it.

Interesting thing about this tweet is Naval never talked about ideas or building a product or ceating a start up.

The key point is in this which can be reduced to the specific knowledge and the leverage.

Specific knowledge can be expanded it comes from following the genuine curiosity rather than doing what everyone else is ding or trying to copy them.

It can’t come from the borrowed knowledge. Also it will keep on building throughout your life. You will keep redefining it.

And your specific knowledge can be shared publicly by the leverage.

Leverage is anything code, social media sites like twitter or the blog posts or the other rich persons willing to endorse your product, YouTube videos books.

So the important thing is that your specific knowledge should be able to reach the multiple people while you are sleeping and doing nothing. And people should be willing to pay for it.

Money can be made different ways. Most of the people think of doing only the hard way that is to create a start up. But that’s really not necessary. It can be done. But simply making money can be done with least efforts.

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Leverage can be as simple as using the well known people name. A you tube videos or a blog starting or explain the people well known name can have more views because people will already be looking for it. What business like Podclip and the Podcast notes or the other business like Joe Rogan are doing? Using Popular people names as their leverage.

Joe Rogan has specific knowledge talking skill which he is using with leverage with media like Youtube and the Famous people.

Famous people also get benefit by coming there they get more popular. Now Joe Rogan is the leverage for the less known people. That’s how it works. Give and take.

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Raushan Mishra

I am a Programmer in Machine Learning. I am avid fan of Science Technology. I like figuring things out. I also read bit of philosophy, Buddhism.